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Project : Identity
Yellow Jersey needed to evolve their identity in-line
with their continued growth. The new ID had to stay fairly
true to the origianl but we felt it needed to be more
defined, cleaner and more multi platform friendly. We
also added a strapline "What a Result" to emphasise
the grass roots culture of the site.
Our services ranged through:
- Consultancy
- Advertising
- Illustration
- Web-site design, production and programming
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